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What is EdTech and why is it important?

How does EdTech empower students and teachers?

Through use of EdTech, students have a greater chance of increasing their level of technological literacy that will encourage ownership of learning, from any place, anywhere and at any time. Integration of educational technology is important for teachers as it helps bring learning to life, providing new learning opportunities to enrich and improve a learner’s experience.

Increasing importance of EdTech

EdTech is growing in importance because it has the potential to personalise the quality of education and make it more accessible to learners. It can accommodate all kinds of learners and can help enhance the more traditional methods of learning. 

Benefits of Edtech:

  • Personalised Learning: EdTech tools can be used to personalise the learning experiences of students, catering to their individual needs and interests. 
  • Increased Access: EdTech can increase access to education, making it possible for learners to study from anywhere in the world, at any time. 
  • Improved Collaboration: EdTech can facilitate collaboration between students and teachers, making it easier for them to work together and share knowledge. 
  • Enhanced Engagement: EdTech can make learning more engaging and interactive, encouraging students to stay motivated and interested in their studies.
  • Improved Efficiency: EdTech can streamline administrative tasks, freeing up teachers to focus on teaching and improving learning outcomes.

Factors driving EdTech growth:

Learners are increasingly turning to online learning because it is convenient and less expensive than traditional classroom learning. These factors are expected to boost the EdTech market’s growth. Moreover, the recent COVID-19 outbreak compelled educational institutions to adopt an online learning model that resulted in the growth of the EdTech market. During the global COVID-19 lockdown, educational content became much more digitally focused, and according to a 2022 report by McKinsey, this shift does not show any signs of slowing down.

The global education technology market is constantly experiencing a digital revolution with the emergence of artificial intelligence and digitalization. The EdTech market size was valued at USD 254.80 billion in 2021 and is expected to reach USD 605.40 billion by 2027.  Technology has played a major role in education categories serving primary and secondary schools and the education shift from traditional to interactive and digitized formats has positively impacted the online education market with a new creative approach to delivering education and skills. 

This highlights the fact that EdTech is a rapidly growing industry and has great potential to revolutionize education allowing for learning to become easier, more efficient, affordable and accessible to all students, despite their learning differences.

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